GMA regularly partners with its associate members to provide knowledge and counsel about emerging issues with the aim of improving the business capabilities and results of GMA general member companies. Click on the links below to download these insights.

2012

• Capitalizing on Retailer Data Within the CPG Organization
• Environmental Success Stories in the CPG Industry

2011

• Capturing Recall Costs: Measuring and Recovering the Losses
• Shopper Marketing 5.0
• Optimizing the Value of Integrated DSD
• Enterprise Social Computing: Accelerating Communications and Innovations Inside the Enterprise
• 2011 GMA-PwC Financial Performance Report: Thriving in a Connected World
• Summary of GMA Scientific and Regulatory Affairs Projects 2010
• GMA-PwC Report on the Economic Impact of the U.S. Grocery Manufacturing Industry

2010

• Consumer Product Fraud: Deterrence and Detection
• 2010 Financial Performance Report: Forging Ahead in the New Economy
• Recall Execution Effectiveness: Collaborative Approaches to Improving Consumer Safety and Confidence
• 2010 Logistics Benchmark Report
• 2010 Survey of Collaborative Supply Chain Effectiveness Report
• Shopper Marketing 4.0: Building Scalable Playbooks That Drive Results
• 2010 Customer and Channel Management Survey
• Manufacturing Excellence Share Group August Meeting Executive Summary
• The Impact of Sales and Procurement on Reverse Logistics Management

2009

• Shopper Marketing 3.0: Unleashing the Next Wave of Value
• Maximizing the Impact of Outsourcing: How CPGs Can Best Use Sales and Marketing Agencies in a Changing Environment
• Executive Summary- Maximizing the Impact of Outsourcing: How CPGs Can Best Use Sales and Marketing Agencies in a Changing Environment
• CPG Innovation and Growth: Product Lifecycle Management Strategies for Today and Tomorrow
• Retailer Direct Data Report
• 2009 Financial Performance Report: Focusing on Today, Envisioning Tomorrow
• Talent Triage: Raising the Bar on CPG Sales Force Talent Management
• Finding the Green in Today’s Shoppers: Sustainability Trends and New Shopper Insights
• Sodium and Salt: A Guide for Consumers, Policymakers and the Media
• Food Irradiation: A Guide for Consumers, Policymakers and the Media

2008

• 2008 Executive Summary—Outsourcing is In! How CPG Companies Enhance Performance, Reduce Cost & Increase ROI through Outsourcing Sales and Marketing
• Delivering the Promise of Shopper Marketing: Mastering Execution for Competitive Advantage
• 2008 Customer and Channel Management Survey—Doing More with Less: Winning Sales Strategies to Navigate a Challenging Market
• 2008 Joint Industry Unsaleables Management Study: The Real Causes and Actionable Solutions
• Unsaleables Policy Assessment Tool
• Sustainability: From the Boardroom to the Breakroom
• Powering Growth Through Direct Store Delivery
• GMA Information Technology Investment and Effectiveness Study
• GMA Science Policy Paper—Aspartame: A Guide for Consumers, Policymakers and the Media
• GMA-PEN Report: Assuring the Safety of Nanomaterials in Food Packaging
• The 2008 GMA Logistics Survey
• The GMA Logistics Survey Webinar
• The Food, Beverage and Consumer Products Industry: Achieving Superior Financial Performance in a Challenging Economy 2008
• GMA Science Policy Paper—Bisphenol A: A Guide for Consumers, Policymakers and the Media
• GMA Science Policy Paper—High Fructose Corn Syrup: A Guide for Consumers, Policymakers and the Media
• GMA Science Policy Paper—Perchlorate: A Guide for Consumers, Policymakers and the Media
• Environmental Sustainability Resource Guide (released at the Environmental Sustainability Summit)