GMA Executive Update

News & Headlines for Food, Beverage and Consumer Packaged Goods Executives

April 2013





 Public Policy/Government Affairs



GMA’s Louis Finkel Talks Growth & Public Policy Summit

The food, beverage and consumer packaged goods industry makes innovative products that sustain and enhance the lives of billions of consumers in the United States and around the world—and does so in a responsible way. In an effort to support that mission, GMA created the GMA Growth & Public Policy Summit.

On July 17, 2013 in Washington, DC, CPG industry executives, policymakers and non-governmental organization leaders will convene to develop responsible public policy solutions that address the important issues facing our industry, consumers and the world. 

GMA’s Executive Vice President of Government Affairs, Louis Finkel breaks down the Summit and what it has to offer.

1. What is the overall goal of the Growth & Public Policy Summit?
The Growth & Public Policy Summit is intended to provide a venue for a robust dialogue about the policy matters facing our industry, and our value-chain partners. It is also an opportunity for the industry to tell our positive story, to impact the public policy discussions of today and to develop relationships that will help navigate future challenges.

2. Who will this new event benefit most?
This event will benefit anyone who is interested in policy matters affecting the food, beverage and consumer products industry. From policymakers to non-governmental organizations and thought leaders from many disciplines, this Summit will help provide guidance to industry leaders who must navigate the intersection of government and business. Participants will engage in candid conversations about how public and private institutions must operate - and partner to achieve success - in an ever-changing consumer, political and societal expectations of the 21st Century.

3. What agenda topics will the Summit focus on?
The Summit will feature a comprehensive program addressing all of the values and focus areas of our industry. From food marketing, chemicals management and the impact of social media to healthy lifestyles and sustainability – this Summit will address the most pressing policy issues affecting the industry now and in the future.

4. What are the three most important pieces of legislation to keep an eye on over the next 6 months?
On a national level, Congress is focused on budgets, taxes and immigration. For our industry specifically, at the federal level we are looking at a Farm Bill and reauthorization of the Toxic Substance Control Act. And there is also the broad range of issues at the state level such as Extended Producer Responsibility (EPR), pursuit of selective taxes and a variety of state labeling mandates

5. What makes this event so important?
Nobody knows the intricacies of the food, beverage and consumer product industry better than the men and women who lead it. By assembling a diverse group of leaders from across the realm of consumer packaged products, we are creating an entirely new opportunity for in-depth dialogue and collaboration on the public policy front. Attendees of the Summit will get to be a part of that dialogue, and help shape not only the discussions of today, but the solutions for tomorrow.

Click here for more details on the Growth & Public Policy Summit






GMA Appoints Karin Moore Vice President and General Counsel

Pamela G. Bailey, GMA President and CEO, announced the appointment of Karin F.R. Moore as vice president and general counsel.

“I am pleased to welcome Karin to the GMA team,” said Bailey. “Her legal skill and trade association management experience make her the logical choice for this position, and I am certain that she will provide great value to GMA and its member companies as we advance the association’s member-driven agenda.”
>> More


 Health & Wellbeing



Facts Up Front Nutrition Education Initiative Launches Digital Platform

Earlier this month GMA launched a simple, interactive and user-friendly web-based tool for consumers that supports the Facts Up Front nutrition labeling initiative launched by GMA and the Food Marketing Institute (FMI) in 2011. 
>> More



 Global Commerce



GMA Welcomes USTR Announcement that Japan Will Join Trans-Pacific Partnership

GMA President and CEO Pamela G. Bailey recently issued the following statement in response to the United States Trade Representative’s announcement that Japan will join the Trans-Pacific Partnership (TPP) negotiations:

“Japan is one of the United States’ most important export markets for consumer goods. Their addition to the Trans-Pacific Partnership negotiations is a boon to our efforts to craft a next-generation regional trade agreement that will liberalize trade and investment to the mutual benefit of TPP member countries for years to come. “

“Facilitating free and fair trade opportunities that strengthen and diversify our economy, create jobs and provide consumers with the greatest selection of products at affordable prices is one of GMA’s top priorities. Japan’s participation in the TPP aligns with these objectives by further opening Japanese markets to American-made food, beverage and consumer products.

“We welcome Japan to the TPP and look forward to growing our already strong trading relationship with them.” 



 Product Safety



GMA Science Forum Focuses on Product Safety, Sound Science and Responsible Public Policy Solutions

At the 2013 GMA Science Forum, more than 450 experts from the consumer packaged goods industry gathered in Washington, D.C. to advance the industry's product safety and health and wellbeing mission through responsible and science-based public policy solutions.

With record-breaking attendance, this event spread over three full days and featured 70+ speakers from the food, beverage and consumer product scientific community, government and academia to address the major issues impacting consumers, business and public policy both domestically and internationally.

Featuring 15+ hours of Food Safety Modernization Act (FSMA) related sessions, this event had a large focus on food safety, as well as sodium, international trade, obesity, GRAS and more.

Click here to view the conference website.

Below, please find a brief sampling of the conference content and events. 






Globalization of Food Safety Brings New Supply Chain Challenges

During this two-part session, GMA Science Forum attendees heard from a panel about the global supply chain, how it’s changing and what challenges lie ahead.   >> More






Sugars in the Diet: Scientific and Regulatory Perspectives

This session explored declaring added sugars in nutrition labeling and whether limiting dietary sugars is a key to improving the diet.   >> More






What You Need to Know Now on FSMA –
with Mike Taylor

Michael Taylor, deputy commissioner for foods at the Food and Drug Administration (FDA) discussed the roles FDA and the food industry play in meeting consumer expectations for a safe and nutritious food supply.
   >> More



2013 Science Forum Snapshot

Top Left: Panelists address attendees during the one-day sodium event leading up to the Science Forum. Top Right:  Attendees participate in a general session. Center Left: Glenn Maloney, regional sales manager, Roka Bioscience, Inc.; Corrina Wilcox, technical sales specialist, Roka Bioscience, Inc. Center Right: Attendees participate in a lively Q&A session. Bottom Left: Kevin Kenny, chief operating officer, Decernis LLC; Pam Leelapatranurak, Asian regulatory affairs, Decernis LLC. Bottom Center: Attendees participate in networking lunch. Bottom Right: John M. Weekes, senior business advisor, Bennet Jones and former Canadaian Ambassador to the WTO.

Top/Center Left: Attendees take advantage of valuable networking opportunities. Center: Brent Brehmer, corporate manager, regulatory compliance and HACCP, Hormel Foods Corporation; Lloyd Hontz, senior director, science policy, GMA. Center Right: Michael Taylor, deputy commissioner of foods, Food and Drug Administration addresses Forum attendees. Bottom Left: Joseph Levitt, partner, Hogan & Lovells US, LLP; Bradd Eldridge, director, quality assurance, Abbott Nutrition; Robert Gunther, senior vice president, public policy, United Fresh Produce Association. Bottom Center: Richard S. Silverman, partner, Hogan Lovells US, LLP; Jeannie Milewski, vice president, The Kellen Company; Julie H. Craven, vice president, corporate communications, Hormel Foods Corporation, Charles Baklay III, senior counselor of litigation and crisis communications, Edelman.  Bottom Right: Marc Simony, vice president of marketing, TraceGains, Inc.; Robert Hudson, vice president, east, TraceGains, Inc.


 Industry Affairs and Collaboration



GMA Announces Findings of CPG Industry
‘Big Data’ Research

GMA recently announced the release of the 2013 report “Formula for Growth – (Innovation)Big Data & Analytics”, completed in collaboration with Deloitte Consulting, LLP (“Deloitte”). The report is the culmination of more than 10 months of broad-based industry research led by Deloitte and contains five specific conclusions and recommendations for how food, beverage and consumer packaged goods (CPG) companies can convert emerging forms of “Big Data” into useful analytics and insights to improve business results.

“It is hard to understate the importance of this report,” said Pamela G. Bailey, GMA president and CEO. “Consumer packaged goods companies are focused on growth like never before and it is clear that big data is an important driver of innovation and business growth. Deloitte and the Information Systems Committee are to be commended for the insights they developed and the roadmap they have created for trading partners seeking to innovate and expand.” >> More

To access the web-based report, click here.






Submit Your Company for Prestigious CPG Award for Innovation and Creativity

GMA is currently accepting submissions for the 2014 CPG Award for Innovation and Creativity, an award designed to honor the innovation excellence of two manufacturing members each year.

Now in its 11th year, this award is given by GMA's Associate Member Council (AMC) and will honor the revolutionary ideas that occur every day at GMA member companies.

Divided into two categories, one for manufacturer members with total sales under $3 billion, and those that are $3 billion and above, this award will be judged based on creativity, willingness to take risks, achieving measurable results and creating a valuable knowledge base for the entire industry.

The submission deadline is September 30, 2013, and award winners will be announced at the GMA Chairman’s Lecture in January 2014.

For more information about this opportunity, please contact GMA’s Jackie Lodge at (202) 639-5910 or download the application today.


 Upcoming Events





Save the Date for Collaborating for Growth:
October 7-9, 2013

Today’s most successful food retailers and CPG manufacturers are seeking bold strategies and new tactics to drive sustainable growth – together.

That’s why this fall, GMA and the Food Marketing Institute (FMI) have come together to launch Collaborating for Growth October 7-9, 2013, in Fort Worth, TX.

Collaborating for Growth will hone in on how food retailers and CPG manufacturers can better meet changing consumer demands through collaborative approaches to innovation, sales and sales promotion, loyalty programs, in-store execution, mobile marketing, supply chain management and much more.

Through interactive experiences and unique opportunities for dialogue, participants will take home valuable tools, tactics and a deep understanding of best practices to ignite growth in their own business.

Session topics will speak broadly to total organizational operations and encourage collaborative thinking between trading partners across departments and functional areas such as:

  • Sales
  • Marketing
  • Merchandising
  • Supply/Value Chain
  • Customer Development
  • Operations
  • Industry Relations
  • Retail Sales

Early Bird Discount! Register by Friday, June 14 and get $100 off of your registration fee.

For more information, please visit the registration website.






Last Chance to Register for Consumer Complaints Management Conference

On May 8-10 in San Francisco, CA, consumer affairs and customer service experts will gather to discuss the critical topics of consumer complaint management and claim resolution in the food, beverage and CPG industry.

The GMA Consumer Complaints Management Conference will provide attendees the opportunity to sharpen their complaint management and customer service skills through interactive and engaging sessions from leading consumer affairs experts and industry veterans, addressing hot topics such as:

  • Complaint Levels - How Good is Good…and is it Good Enough?
  • Handling the Unhappy: Today’s Best Practices in Managing Customer Complaints
  • Product Liability 101 for Claims Handlers
  • Laboratory Testing and Resolving Consumer Complaints
  • Turn Complainers into Loyal Customers Using Social Media & Voice of the Customer Analytics
  • The 7 Rules to Regaining Customer Service Goodwill after Customer Service Failures
  • Protecting Your Brand: Pre, During and Post Recall
  • Improving the Consumer’s Ability to Report Food Safety Concerns to USDA and FDA
  • Consumer Complaint Management Roundtable: Practices and Procedures to Protect Your Brand
  • And more! Click here to view the full agenda.

Register today for this unique conference that will help you develop the skills you need to deal with complaints, develop innovative strategies for brand management and establish valuable industry contacts.

For more information, visit







Global Sustainability Summit Keynote Speakers Announced

As the only sustainability event customized for food and consumer product industry executives, don’t miss your opportunity to attend this one-of-a-kind event: the GMA-FMI Global Sustainability Summit.

On August 14-16, in Seattle, WA, join retail, manufacturing, government and NGO sustainability experts from around the world to address sustainability issues affecting the industry now and in years to come, such as incorporating sustainable solutions from the ground up, reducing waste in the supply chain and creating new and innovative incentives for consumers in the future.

Expanded in 2013, the Global Sustainability Summit program will feature innovative thinkers from across the globe focused on the most relevant industry topics, featuring keynote speakers, such as:

  • Laurie Demeritt, Chief Executive Officer, The Hartman Group
    Topic: Bridging the Sustainability Gap: When Personal Aspiration and Shopping Behavior Diverge

  • Joel Makower, Chairman and Executive Editor, Green Biz Group Inc.
    Topic: The Coming Convergence: Sustainability Meets Tech

  • Brent Schulkin, Founder, Carrotmob
    Topic: Next Generation Collaboration

  • Adam Steltzner, Chief Engineer, NASA Mars Science Laboratory Curiosity Rover Project
    Topic: How Curiosity Changed My Life

  • Steven Swartz, Partner McKinsey & Company
    Topic: Looking Around the Corner: Emerging Sustainability Issues

For more information or to view the updated program, visit:




Consumer Complaint Management

May 8-10, 2013
San Francisco, CA

Growth & Public Policy Summit
July 17, 2013
Washington, DC

Global Sustainability Summit
August 16-18, 2013
Seattle, WA

Collaborating for Growth
October 7-9, 2013
Fort Worth, TX



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