Supply Chain & Productivity Conference 2012

Preliminary Program of Events

Click here to download speaker biographies

Click here to download the program addendum

Sunday, January 22

12:30 pm - Open Golf Tournament (MetroWest Course)

Space is limited and players will be assigned on a first-come, first-served basis.

Transportation will be provided and buses will depart the hotel at 11:15 am, 11:30 am and 11:45 am

Sponsored by:


5:45 pm - First-timers Orientation

6:00 pm - Welcome Reception with Exhibitors

Sponsored by:

Monday, January 23

7:00 am - Networking Breakfast with Exhibitors

8:00 am - Welcome and FMI / GMA TPA Overview

Masters of Ceremonies: 

Donald “Dee” Biggs, Director of Customer Logistics, Welch Foods, Inc.

Craig McPhee, Director of Warehousing, WinCo Foods, Inc.


8:15 am - Opening Keynote

Susan O’Malley
, Leadership / Motivational Team Building

Susan O’Malley, selected by Sports Business Journal as the #2 female in sports, is a master Collaborator and motivator.

Susan O'Malley has become one of the most successful and powerful women in professional sports. As the President of Washington Sports and Entertainment, she oversees business operations for the Wizards and Mystics and is also responsible for Washington D.C.'s MCI Center opeerations, entertainment, new business development, marketing and team operations. O'Malley has applied her trademark of "putting the customer first" to resurrect an organization that ranked last amoing its peers in nearly every category. Join Susan as she shares her secrets to success.

Sponsored by:


9:15 am - Not Just More Collaboration - Better Collaboration

During this interactive session, McKinsey and a panel of CPG supply chain leaders will share insights on how trading partners can gain the maximum benefit from their supply chain collaborations. Building the results of research conducted with more than 100 industry executives, the session will explore what works -- and what doesn't -- when manufacturers and retailers collaborate. Participants will learn about enablers, such as smarter incentive alignment and benefit sharing models that create high0impact collaborations, and explore case examples that illustrate success factors and key take-aways from both successful and unsuccessful efforts.

Moderator: Daniel Swan, Partner, McKinsey & Company Inc.

Moderator: Luis Benavides, Associate Partner, McKinsey & Company Inc.

Michael Bargmann, Principal, Collaborative Logistics, LLC

Gary Badrick, Vice President, Global Logistics, Mars Petcare, US

Scott Craig, Director, Replenishment, Delhaize America

Robert Mooney, Group Vice President, Distribution, Meijer, Inc.

10:15 am - Networking Break with Exhibitors

10:45 am - Concurrent Breakout Sessions

Planning: Future Value Chain 2020

For those of you that missed this highly rated main session presentation last year, we will have an updated encore breakout presentation on the Consumer Goods Forum Value Chain 2020 Report.  What will your consumer value chain need to look like to be competitive in 2020?  Find out in this session that will feature thought-provoking findings of the Consumer Goods Forum Future Value Chain 2020 Initiative, a study based on input and insights gathered from more than 200 senior retail and CPG manufacturer leaders across the globe. Attendees will hear about the 12 global mega-trends identified by the study that are likely to have significant impacts across the future CPG value chain in the areas of technology, changing demographics, sustainability and government regulations.  During this session, you will gain insights and strategies for effectively prospering in the changing consumer value chain of the future.

John Phillips, Senior Vice President, Customer Supply Chain and Logistics, PepsiCo

Click here for the Future Value Chain 2020 Handout.


People: Labor Update 2012: What Are Congress and the Obama Administration Up To?

2012 potentially poses some of the most dramatic changes in traditional labor law and the National Labor Relations Act. Learn about significant 2011changes in the law and regulations impacting union and non-union employees, as well as what to expect in the election year to come.

Mark Schneider, Shareholder, Littler Mendelson, P.C.


Consumer Goods Manufacturers and Retailers: A Real Time Approach to Collaboration

Evaluating scenarios on what drives supply chain decisions by evaluating profit aligned to brand, category and target consumer profile strategies has never been more important than now.  History alone is not a reliable barometer to accurately project demand and drive supply plans.  Consumer behavior has changed and consumers are “trading down” to “good enough” - how do CG manufacturers and retailers “earn” those consumers back?

Learn how CG Manufacturers and Retailers can collaborate to evaluate the impacts and effect consumer behaviors to gain significant results across the entire value chain for a win-win. Examples include:

  • What is the impact of this shift in consumer buying habits on the supply chains of both retailers and consumer goods manufacturers? 
  • What steps can CG manufacturers take to shape and drive consumer demand factoring commodity cost impacts, new products and retailer objective to drive profitable supply chain execution?

Linda Peel, Senior Manager, CG Value Chain Solution Specialist, Oracle

Sponsored by:


Alternative Fuels

This session will provide attendees with an overview of the various types of alternative fuels being tested by industry retailers to include a few hybrid options. Various ROI results, case studies, facility and product requirements etc., will be discussed.

Joseph Hurley, Vice President Distribution and Logistics, Giant Eagle, Inc.

Tod Hockenson, Vice President, Distribution, Hy-Vee, Inc.

Lyle Jensen,Chief Executive Officer, GreenMan Technologies, Inc. and President, American Power Group, Inc.

11:45 am - Networking Lunch

1:30 pm - Concurrent Breakout Sessions


Transportation: Collaboration Supply Chain:  Discussion of Opportunities and Challenges

The participating panelists all utilize ES3’s collaborative supply network solution in York, PA.  Manufacturers and retailers and will discuss the benefits and challenges of a collaborative supply chain including:  master data, order flow, speed to shelf, shared warehousing, shared transportation, direct-to-store delivery, and multi-manufacturer displays.  The session will be interactive and the panelists will address audience questions.


Brenda Hambleton, Chief Strategy and Marketing Officer, ES3

Sandy Scott, Senior Director of Warehouse Operations, ConAgra Foods

Joe Hurley, Vice President, Distribution and Logistics, Giant Eagle

Walt Lentz, Senior Vice President, Supply Chain, Ahold

Sponsored by:


Planning: Improving In-Stock Performance: A Hannaford / PepsiCo Case Study

By extending PepsiCo visibility and intelligence to Hannaford at store and warehouse levels, the partners developed a foundational sustainable and repeatable replenishment best practice that improves store in-stocks, demand planning and inventory utilization. This session will present documented project timelines, costs, resource allocations and technical infrastructure (software) requirements as well as the following outcomes:  a 1% in-stock improvement; increased warehouse service levels, a 2% decrease in expired product and a 3% improvement in demand planning forecast accuracy.

Scott Craig, Director of Supply Chain, Delhaize America

Jason Gintert, Vendor Managed Inventory, PepsiCo

Mark Lyktey, Vendor Managed Inventory / Collaborative Planning, Forecasting and Replenishment Capability Manager, PepsiCo

People: McCormick & Company High Performance Organization

Five years ago, McCormick & Company started on a journey to optimize its main distribution center while improving employee morale, reducing turnover and increasing productivity. Join McCormick & Company executives as th ey share the beliefs, principles and size systems that comprise the McCormick High Performance Organization. Attendees will learn how the program was implemented, mistakes made long the way and structures that were put in place to enable success. 

Rod Gordon, Vice President, Manufacturing & Distribution, McCormick & Company, Inc./ U.S. Consumer Products Division

Tom McSorley, Director, Distribution, McCormick & Company, Inc./  US Consumer Products Division

Brand Protection in the Face of Mounting Counterfeiting, Diversion and Other Infringements

There is no shortage of counterfeit, tampering, diversion and intellectual property challenges facing the CPG industry. In response, Johnson & Johnson has initiated an enterprise-wide value chain effort focused on: commercial agreements; product and brand protection, marketplace intelligence, reverse distribution, integrity of outsourced processes, logistics processes; awareness of the environment; and the necessity to develop strong trading partner relationships.

Jim Mentone, Global Brand Protection, Protection: Consumer, Johnson & Johnson, SLC

2:30 pm - Discussion Groups (see back of badge for group assignments)

Small, multi-disciplinary discussion groups will offer conference attendees the chance to share ideas with their trading partners and vendors, covering specific and general industry concerns and areas of opportunity.


3:30 pm - Networking Break with Exhibitors

Sponsored by:


4:00 pm - Business Continuity in the Wake of Natural Disaster

Participate in a captivating and compelling story of how to respond in the event that the unexpected occurrs. Delhaize and the JM Smucker Company will share their insight and experience in the planning, recovery, restoration and re-activation of facilities within their supply chains following a natural disaster.

Gerald Greenleaf, Vice President, Distribution and Transportation, Delhaize America Inc.

Lou DeLorenzo, Southeast Regional Distribution Director, Food Lion, LLC

Denny Armstrong, Senior Vice President, Supply Chain Logistics and Operations Support, The J. M. Smucker Company

Charles Hann, Corporate Warehouse Manager, The J.M. Smucker Company

6:00 - 7:30 pm - Networking Reception with Exhibitors

Tuesday, January 24

7:00 am - Networking Breakfast with Exhibitors

8:00 am - General Session: Transportation Trends Panel Discussion

Topics to be addressed include:

  • Compliance, Safety, Accountability (CSA), a Federal Motor Carrier Safety Administration (FMCSA) initiative to improve large truck and bus safety
  • Hours of Service (HOS);  Driver Shortages; Grocery as an Attractive Lane
  • Vendor Consolidated Shipments
  • Collaborative Distribution Network (3PLs)
  • Backhaul / Empty Miles

Rob Abbott, Vice President of Safety Police, American Trucking Association

Mark Walker, Senior Vice President, C.H. Robinson Worldwide, Inc.

9:00 am - General Session: Strategic Implications and Business Case for Warehouse Automation

As retailers consider strategic investments in automation at their distribution centers (DC), they face significant challenges in establishing the true impact of these investments on overall supply chain operations. The presentation will share results from the Center for Retailing Excellence at the University of Wisconsin-Madison's joint industry study and present a systematic framework that would enable retailers to assess the impact of warehouse automation in terms of reduced supply chain costs and improved supply chain capabilities.

Dr. Ananth Krishnamurthy, University of Wisconsin-Madison

Raj Veeramani, University of Wisconsin-Madison

10:00 am - Networking Break with Exhibitors

10:30 am - Discussion Groups (see back of badge for group assignments)

Small, multi-disciplinary discussion groups will offer conference attendees the chance to share ideas with their trading partners and vendors, covering specific and general industry concerns and areas of opportunity.

12:00 pm - Networking Lunch

Sponsored by:  iGPS Company, LLC


1:30 pm - Concurrent Breakout Sessions

Transportation: Do You Really Know What is Happening on the Road?

On board cameras are being used to monitor driver in-cab activities, change behavior and ensure compliance, while also displaying what is occurring on the road ahead.

Rob Jones, Safety Manager, Associated Wholesale Grocers, Inc.

Dale Peleski, Region Director Risk Control, Supervalu Inc.

Planning: Optimized Shelf-to-Shipment Journey: Case Study

Hear how General Mills is developing unique customer capabilities to drive end to end supply chain optimization from their plants to the retail shelf leading to loss elimination, lower total network inventory and improved customer service.  These improvements were driven by strong collaboration between the customers merchandising and supply chain teams in partnership with General Mills’ sales and supply chain.  Learn how the key tools of continuous improvement and demand sensing technology accelerated this collaborative effort and improved the continuous flow of product to the shelf.  

Kevin Schoen, Vice President Supply Chain, General Mills

David Wurm, Vice President Integrated Customer Solutions, General Mills

People: What You Didn't Know About Social Media - The Internal Perspective

Studies have shown that employees spend at least 30 minutes a day on social networking sites during work hours, leaving companies concerned with the amount of time employees spend on non-related work. As internet access grows and becomes more mobile-friendly, it will be nearly impossible to keep employees from engaging in social networks in the workplace. In this session, Helen Levinson, Principal of Digital Marketing at Desert Rose Design will put a twist on this issue to show how the growing social media trend can work in your favor.    

Helen Levinson, Principal of Digital Marketing, Desert Rose Design

Synchronize Supply and Demand

Learn how leading consumer products manufacturers are integrating demand and supply planning processes, and leveraging real time visibility into consumer demand. In this session, gain an understanding of how leaders in the industry run SAP Supply Chain solutions to improve their sales and operations planning processes, streamline annual budgeting and planning, manage inventory costs and improve fill rates and on-time deliveries.

Edward J. Kenney, Vice President, Consumer, Distribution & Life Sciences Business Sector, SAP America, Inc.

Sponsored by:



2:30 pm - Concurrent Breakout Sessions

Transportation: Receiving Dock Unloading Predictability

The FMI/GMA Supply Chain Committee, working with Kurt Salmon Associates (KSA), will debut recommended practices to enhance receiving dock unloading. Based on survey and interview results, this session will provide recommended practices that can be used as a tool to approach a more efficient unloading process in a fair and equitable manner.

Jack Horst, Partner, Kurt Salmon

Frank Layo, Senior Manager, Kurt Salmon

SAP Enterprise Inventory Optimization by SmartOps a Winning Success at Merck Consumer

When Merck Consumer Health Care faced the challenge of reducing working capital while managing increasing SKUs and product availability in its supply chains, it turned to SmartOps.  Learn how Merck achieved tangible reductions in inventory costs, along with improvements in product availability, customer service levels and other key performance metrics.  As an additional benefit, SmartOps integrated easily into the Merck’s SAP infrastructure that was already in place.

Alan Poovey, Manager, Supply Chain Planning, Merck & Co.

JR Kavanagh, Senior Sales Director, SmartOps

Sponsored by:


Rapid Recall Exchange Update

Rapid Recall Exchange® is the “go to” online service that provides a method for suppliers to communicate to retailers 24/7, alerting them that there is a product recall or withdrawal event.  Initiate, target, deliver and receive prompt and accurate product recall and withdrawal notification communications for retailers, wholesalers and suppliers immediately through a single, convenient, easy to use web-based service.  This session will provide the needed updates you need if you are currently subscribed or soon to subscribe.

Amy Finale, Product Management, GS1 US

Patrick Walsh, Senior Vice President, Industry Relations, Education and Research, Food Marketing Institute

People: Succession Planning

Lisa Stowater, Assistant Vice President, Transportation and Human Resources, Hy-Vee

Diane Cooke, Vice President, Human Resources, Schwans Consumer Products

3:30 pm - Networking Break with Exhibitors

*Please Note: Productivity Conference attendees are also invited to attend the following Supply Chain Conference closing events:

4:00 pm - Closing Keynote

Erik Wahl– Rewards of Collaboration and Thinking Differently

The retail food industry is experiencing an unprecedented era of change unlike anything we have experienced in the past.  Market forces are driving increases in input and operating costs and forcing us to look at the supply chain through an entirely new lens.  The next evolution of supply chain productivity and efficiency will require new levels of collaboration, risk taking, and creative thinking to unlock trapped productivity between trading partners.

During the closing session, Erik Wahl, Artist & Speaker, will expand and challenge your thinking around the rewards of risk taking, collaboration, and thinking differently.  Erik’s innovative presentation will explore these themes while creating paintings that will make memories that will last a lifetime.  A few lucky attendees will also have a chance to win one of Erik’s creations at the PepsiCo evening event.

Sponsored by:

5:00 pm - Supply Chain Conference Adjourns

7:00 pm - Closing Gala: Industry Networking and Social Event at Universal Studio's Hard Rock LIVE

Come experience what it feels like to be a “Rock Star” and enjoy an evening of great music, dancing, food, games and conversation with your industry peers.  Be sure to arrive on time to enjoy the red carpet, the main event, and of course the after party just like the celebrities do. 

Sponsored by:


Preliminary Program of Events

Wednesday, January 25

7:00 am - 5:00 pm Registration

7:00 am Networking Breakfast with Exhibitors

8:15 am Seth Mattison, Expert on the Millennial Generation

Rocking the Workplace: Managing and Leading the Four Generations

If you think you've heard the generation’s topic before, guess again. The team that brought you the best-selling book, When Generations Collide, uses cutting-edge research, multimedia, stats, and case studies to highlight what it's going to take to attract and retain the best and brightest talent of every age.

9:00 am Concurrent Breakout Sessions

Do You Really Know What is Happening on the Road?

On board cameras are being used to monitor driver in-cab activities, change behavior and ensure compliance, while also displaying what is occurring on the road ahead.

Rob Jones, Safety Manager, Associated Wholesale Grocers, Inc.

Dale Peleski, Region Director Risk Control, Supervalu, Inc.


Cutting Edge Automation

This session will discuss new opportune applications of mechanization and automation in focused areas of solutions for smaller DCs.  Breakthroughs and insights from around the globe will be highlighted by two experienced international consultants.  Panelists will present case studies and lessons learned in implementations of Opportune Automation.

John McGlasson, Vice President of Logistics, Food Tech LLC

Keith Swiednicki, Chief Operating Officer and Senior Partner, KOM International

Bob Doyle, Vice President, Operations, Golub/Price Chopper Supermarkets

Tod Hockenson,Vice President, Distribution, Hy-Vee, Inc.

The New Social Media “Culture Club”… who is a member from your organization?

Learn how to leverage social media and its networks to build a different kind of culture within your organization. Use social media to facilitate communication amongst employees that could solve potential conflicts of interest, encourage trust, allow for more resources and create a strong community to share knowledge. When effectively used it can encourage teamwork and team building to foster a positive culture within an organization! Leverage this new social media “culture club” to expose your business to a much broader network as each and every employee is already a spokesperson for your organization. Create guidelines on how to take advantage of this exposure, promote your brand, and manage your image!

Helen Levinson, Principal of Digital Marketing Firm at Desert Rose Design

Ryan Neville, Director, Internet and New Media, Hy-Vee

Unleash the Full Potential of DSD: Providing Visibility, Measuring Outcomes, and Aligning Key Performance Indicators through Data Collaboration 

This session will provide an overview of the inherent challenges to effectively managing DSD, and describe the best practices developed by winning retailers to overcome those challenges through a combination of technology, transparency, data sharing and analysis.  Learn how to overcome inherent trust and data integrity issues between retailer and supplier; the most effective ways for standardizing data exchange; how to collaboratively establish key performance indicators that represent win/win outcomes; how more timely, more actionable intelligence can be put to use to reduce out of stock and shrink and drive sales; how data exchange and transparency can empower employees on all levels of the organization to achieve superior results.

Mike L. Jackson, Former President and Chief Operating Officer, SUPERVALU

Tal J. Zlotnitsky, Chairman and Chief Executive Officer, iControl


10:15 am Refreshment Break

10:45 am Concurrent Breakout Sessions

Reducing Damage, Unsaleables and Returns

Best practices in expiration product date management and damage reduction prevention will be presented by two teams from the recently completed Joint Industry Reverse Supply Chain Improvement Project.  Real life examples of success stories will be presented by manufacturers and retailers. 

Moderated by Dan Raftery, President, Raftery Resources Network, Inc.

Panelists include:

Robert Rippley, Executive Vice President, Logistics, Associated Wholesalers, Inc.

Pete Bannochie, Vice President, DRS Products Returns, LLC

Jim Schumacher, Senior Manager, Supply Chain Continuous Improvement, Pfizer Consumer Healthcare

Ted Lechner, Reverse Logistics Manager, H-E-B Food Company, LP

Hours of Service Regulations

What to expect from and how to prepare for new regulations (pending regulatory action).

Dave Osiecki, Senior Vice President of Policy & Regulatory Affairs, American Trucking Association


Fuel Efficieny and Hurdles

New technologies for mileage improvements. Wet hedging. Alternative fuels.  New tires, collision avoidance technology. What to expect from the new bio-fuels requirements.

Moderated by Arthur Trahan, Senior Manager Maintenance Technical-National Accounts, Ryder Systems, Inc.

Mike Lech, Vice President, Logistics, SUPERVALU Inc.

Tod Hockenson, Vice President, Distribution, Hy-Vee, Inc.

Reducing Kilowatts

This session will explore the what – the how – and the results - from real cold chain warehouse projects for reducing energy consumption.  Hear from two energy efficiency experts as well as a panel of cold chain warehouse managers.

Chris Covell, President, SmartWatt Energy, Inc.

Randy Fletcher, Vice President Logistics and Supply Chain Management, Associated Grocers, Inc.

Bryan Genevick, Project Development Engineer, SmartWatt Energy, Inc.


12:00 - 1:30 pm Lunch

1:30 - 2:30 pm Concurrent Breakout Sessions

Food Safety & Product Damage Control

New techniques for temperature management, in the cold chain.  Best practices in damage reduction.  Hear specific case studies on temperature management of air freight and learn how Wendy’s improved their DSD cold chain.

Rick Burden, Director Transportation and Logistics, Nature Ripe

Frank Morgiewicz, Vice President and GM Logistics Services, ArrowStream

The Value of Product Slotting and LEAN Performance Management

Warehouse slotting projects deliver considerable cost savings in the forms of labor efficiencies and enhanced space utilization. Similarly, reviewing distribution processes and moving toward LEAN standards can also deliver significant savings. Join us for a closer look at the significant cost savings MBM Food Service is achieving from engineered standards applied to each functional area and measured at the associate level.

Bo Thomson, Senior Consultant, enVista

Tom Stephens, Senior Project Manager for MBM

How to Hire & Keep Talent

Diane Cooke, Vice President, Human Resources, Schwans Consumer Products
Lisa Stowater, Assistant Vice President, Transportation and Human Resources, Hy-Vee

Standards for Information Sharing

This session will focus on practical applications and ways that smaller companies can participate. Topics will include: standards for information sharing; standard EDI vs. web-based EDI; cloud technology;  GS1-US advances/update;  ASN success stories; and lLot/date codes capture and usage. 

Dee Biggs, Director of Customer Logistics, Welch Foods, Inc.

Ruben Castano, Vice President, Strategic Accounts, 1SYNC

Marianne Timmons, CEO, Supply Chain 2020


2:30- 2:45  Networking Break

2:45 pm Concurrent Breakout Sessions

Efficient Fleet and Asset Utilization

This session highlights best practices, collaborative successes and innovative ways to reduce total transportation costs in: Backhaul . Empty Miles programs, freight consolidation, collaborative freight control, regional touring, inbound logistics, and mixing centers. 

Chris Kane, Chief Customer Strategy Officer, Kane Is Able,  Inc.

Joe Andraski, President and Chief Operationg Officer, VICS

Mark Emerson, Vice President, J.B. Hunt Transport Services, Inc.

Steve Sezna, Chief Operation Officer, Case Stack


Productivity Program Success

Incentive pay and off-standard versus standard hours, accuracy improvements, how to develop and update labor standards and more will  be addressed.

John Moulton, Director, Product Manager, RedPrairie

Christopher Smith, Director of Industrial Engineering, Associated Wholesale Grocers


Managing Today’s Diverse Workforce

This workshop will explore operational methods by which employers manage the contemporary bi-lingual, ethnically diverse, and religiously pluralistic workforce.  The workshop will combine presentations with interactive panel discussion to cover legal and practical considerations arising from issues including:

  *  English-Only Policies

  *  Immigration regulatory compliance and choices about E-Verify

  *  Religiously-mandated attire

Learn about and take away practical tools to understand and successfully deal with these increasingly important issues.

David Weinstein, Partner, Baker & Daniels

Georgia Marchbanks, Tampa Field Office, Equal Employment Opportunity Commission

“Moneyball” – Get the Most Out of Available Technologies

This session will explore how you can maximize your benefits from several popular areas where technology supports your day-to-day operations.  In this session you will learn:

  • How to get more from EOBR
  • What the new mandates for fuel economy will mean to you.
  • How to document your carbon footprint

Data analytics experts will describe how to use your current technology for “real-time” analytics and create a winning edge.

Mike Meehan, Regional Vice President, Fleet Advantage

3:45 pm Refreshment Break

4:00 pm General Session

Washington Update

Hear from an FMI government affairs expert about what to expect from inside “The Beltway” during this critically important election year.  An FMI team is developing a template for publication in June 2012.  Hear an early read on what the new regulations such as the Food Safety Modernization Act and Hours of Service Regulations will mean for DCs and fleets.  Plus - updates on produce and perishables traceability.

Erik Lieberman, Regulatory Counsel, Food Marketing Institute